For years we have created a plethora of marketing collateral covering the spectrum from magazine adverts to flyers to brochures and catalogs (some over 250 pages!).

• Detail oriented - so everything looks professional.
• Balanced pages that are aesthetically pleasing.
• Consistent - so all headers, footers, fonts, etc. are the same.
• Photo editing to enhance the images.

Before starting a design, we ask 2 questions:

• What is the objective?
• Who is the target?

Are you trying to educate people, sell existing products, announce a new product line or get referrals? Each piece of marketing collateral needs to have an objective, and the design must be focused on achieving that goal.

Because it's not about you!

Knowing who the target audience is will affect the design, as it must appeal to your customers. Showing a rough-rock-band style when trying to sell classical instruments is probably not the way to go! We design to "fit" with your customer's persona.

We will design a piece the way you want it, but we will always strongly encourage you to think like your customers - what do they need to see.

Once we understand the goal of the piece of marketing collateral, and the persona of the target audience, we can then ensure that all layout and design elements work with a purpose.

At the end of the day, the success of the marketing collateral will be determined by whether or not your objective was achieved. Our designs will help you achieve that goal.